About Us
Hi, I’m Sash!
The owner and creator of Hellofeels. I’ve always believed that fashion is more than just fabric it's a way to express emotions, to tell a story, and to connect with others on a deeper level. Hellofeels was born out of this belief, fueled by my own experiences with mental health, a reflection of the highs and lows I’ve experienced along the way and the desire to bring real conversations to light through what we wear. I’ve always been someone who feels deeply, who overthinks, and who struggles with anxiety and doubt. Hellofeels is my way of turning those feelings into something meaningful, not just for myself, but for anyone out there navigating the complexities of mental health.
I started Hellofeels as a space where people could connect to their emotions, express themselves without shame, and wear their thoughts/ feelings on their clothes literally. My journey started with the simple idea of creating apparel that speaks to the mind and heart, blending mental health awareness with a touch of humor and sarcasm. What began as simple designs has grown into a brand with a mission: to destigmatize mental health and make it a part of everyday conversation. Over time, that idea grew into Hellofeels a brand that’s all about normalizing conversations around mental health while giving people stylish, comfortable clothing that feels like them.
How was hellofeels born
I’ve always felt deeply connected to mental health, not just through my personal experiences, but also seeing how much of a stigma still surrounds it. I wanted to create a brand that lets people wear their emotions proudly, openly, and without shame. Whether it's a witty t-shirt that says what you’re too shy to say out loud or a cozy sweatshirt that wraps you in comfort on tough days Hellofeels is designed to help you feel seen and understood.
What started as a few simple t-shirt designs has now expanded into a full line of apparel that includes everything from hoodies to accessories, all with a strong focus on mental health. Each piece is crafted to reflect real feelings, real struggles, and real stories because we believe everyone’s journey matters.
My Purpose
Why did I create Hellofeels? Because I’ve been there. I know what it’s like to feel overwhelmed, to struggle with anxiety that no one can see, and to keep going, even when everything feels too much. I wanted to create something that resonates with people like me those who are navigating their mental health and want a way to express what they feel inside. Hellofeels is for you. It’s for the days when you feel strong, and it’s for the days when you need a reminder that you’re not alone.
Hellofeels isn’t just a clothing brand; it’s a movement. It’s about giving people the power to express their mental health experiences in a way that feels empowering. I know firsthand how isolating it can be to deal with anxiety, depression, or simply feeling overwhelmed by life.
As a homegrown brand, our mission is to support mental health awareness while offering premium, high-quality fashion that speaks to your soul.
My Goal
My goal with Hellofeels is to help people feel seen and understood, no matter where they are in their mental health journey. I believe that mental health should be spoken about openly, and Hellofeels is here to start those conversations—through clothing that represents the ups, downs, and everything in between.
The ultimate goal of Hellofeels is simple: to break down the stigma surrounding mental health and to spark conversations that matter. Whether it's through our bold designs, our educational content, or the community we’re building, I want Hellofeels to be a brand that helps people feel supported and understood.
Empowering Designs
I pour my heart into every piece, because I believe fashion can be more than just clothes it can be a way to express how we feel when words aren’t enough. Every Hellofeels product is a reflection of the highs and lows of mental health, designed to let you wear your feelings with pride. Hellofeels is committed to delivering premium products that reflect the journey of life.
Supporting Others
With every purchase, you are not only treating yourself to high-quality fashion but also supporting mental health initiatives. Our commitment to social responsibility drives us to give back, creating a positive impact in the lives of others.
A Safe Space to Connect ❤️
At Hellofeels, we believe that sometimes, all you need is someone who listens or talk. While we are not medical professionals, we offer a safe space for anyone struggling with mental health. If you're feeling overwhelmed, anxious, or just need to share what's on your mind, we're here for you.
While we’re not therapists, we do offer a free 1-hour session where you can connect with us via email, chat, or Instagram DM. It’s a safe space to share your thoughts, get some basic advice, or simply feel heard.
Remember, you’re not alone. Sometimes, just talking about what you’re going through can be the first step toward healing.
As we continue to grow, we invite you to join our mission. Explore our collections, share your story, and help us spread the message that mental health matters. At Hellofeels, we believe that together, we can create a world where everyone feels empowered to express their true selves.
Feel it. Wear it. Own it. Fashion with a heartbeat. 💙
Your Support Means the World ❤️
When you purchase from Hellofeels, you're not just buying a piece of clothing you’re supporting independent women and helping spread the message that mental health matters. Every purchase from Hellofeels supports my mission to create a more open dialogue around mental health, and I’m proud to be an independent businesswoman working hard to grow this brand into something that can make a real difference. Your support not only helps Hellofeels grow but also empowers me as I continue this journey of blending fashion with mental health advocacy.
At Hellofeels, it's not just about looking good it’s about feeling good too. Welcome to fashion with a heartbeat.
Join the conversation. Shop your feelings. 💙
Thank you for being a part of this journey, and for helping us make mental health a conversation, not a secret.
With love and feels,
Sash
Founder of Hellofeels
Your Mind and Heart’s Only Best Friend
Anxiety: More Like My Full-Time Job Oversized Boxy Tee
